Boston Scientific

Creating gripping field materials for a market-leading product

Industry
Healthcare

What we did
UX/UI Design
Sales Enablement Strategy
Interactive Presentation Design
Print Design

What we did
UX/UI Design, Sales Enablement Strategy, Interactive Presentation Design, Print Design

Project information

Challenge/objectives

Develop the EMEA launch campaign for the Infinion^™ Pro lead by translating complex product differentiators into compelling sales enablement materials focused on clinical benefits and competitive advantage.

Creative challenge

Communicate multiple technical product differentiators through a clear, engaging narrative that could be used consistently across commercial teams.

Our solution

Launch campaign development
Sales enablement strategy
Product storytelling
Interactive presentations
Clinical evidence communication
Sales enablement content

Deliverables

Campaign assets
Educational assets
Sales enablement content
Interactive content
Clinical evidence assets
Product comparison tools
Sales sheets